Master of Business Administration (MBA): Specialization in Marketing

This Master of Business Administration (MBA) degree program with a specialization in Marketing is designed to help students understand the initiatives that help get goods or services to their targeted users or consumers by changing their behavior or influencing their ideas. Coursework is structured to assist students in the development of their goals as they acquire a comprehensive core of business knowledge in addition to specialized knowledge and skills common to industry-current marketing professionals.


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ACBSP Accredited Business Administration DegreesThis Master of Business Administration (MBA) degree program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). ACBSP accreditation certifies that the teaching and learning processes of these programs within the business school at American InterContinental University meet the rigorous educational standards established by ACBSP. ACBSP is a leading specialized accreditation association for business education supporting, celebrating, and rewarding teaching excellence.

The goal of the MBA with a specialization in Marketing is to provide students with fundamental understanding of the key roles marketing professionals play in helping businesses stay competitive in today's global marketplace. In this business-focused curriculum, students can acquire an understanding of how marketing initiatives can help get goods or services to their targeted users or consumers by changing behaviors or influencing ideas.